“Sainsbury's have worked in partnership with Fred over many years, to develop 'The Strategic Mindset' of our brightest talent. His courses, lectures and talks are always hugely popular, delivered in his unique style, bringing the subject matter to life with great content, relevant case studies, challenging questions and that all-important humour! Don't miss an opportunity to turn your teams into budding entrepreneurs”

“While I've been a regular user of LLMs to support my work, the sessions with Fred were a game changer. They were not only engaging, but also helped me rethink how I apply these tools, broadening my use cases and driving a step change in the value I get from them on a day-to-day basis”

“Working with Fred has been an absolute pleasure and has provided me with invaluable insights. He is a unique blend of exceptional business acumen, an extraordinary ability to 'read' people, and a deep understanding of complex team dynamics and power structures. His out-of-the-box thinking consistently challenges conventional approaches, providing fresh perspectives. Fred has a rare talent for respectfully pushing me beyond my comfort zone and offering viewpoints that have often been eye-opening. His sense of humor adds a touch of lightness, making every coaching session enjoyable and engaging. I am deeply grateful for the value Fred has brought to me in a variety of circumstances - whether it was during personal transitions, such as changing jobs, or in professional contexts involving team challenges, business opportunities, or long-term strategic thinking for my Division. Fred has consistently helped me navigate these diverse situations with clarity and insight. I wholeheartedly recommend Fred as a coach to even the most demanding individuals. His expertise, emotional intelligence, and ability to provide lasting value make him an outstanding choice for anyone seeking growth, both personally and professionally.”