What participants say about the Executive AI Days and The AI-Savvy Strategist. 27 reviews, in their own words.
“While I've been a regular user of LLMs to support my work, the sessions with Fred were a game changer. They were not only engaging, but also helped me rethink how I apply these tools, broadening my use cases and driving a step change in the value I get from them on a day-to-day basis”
Adam Gottlieb, SMB Senior Manager Strategy & Operations, PayPal, UK
“I've been somewhat sceptical of using GenAI, and it's been a revelation to me that it doesn't need to be factually correct to be helpful! Fred's point on using multiple tools to weed out hallucinations was eye-opening, and using it as an idea generator has proved very useful”
Ariane Kislanski, SAP Manager, Deloitte, Belgium
“I knew that I needed to go deeper into AI, but couldn't work out how. Fred's innovative course was the game changer I needed. It turned me into a daily multiple AI tool user, massively helping my productivity and strategic thinking. It takes you through everything that AI can do to help senior leaders thrive in a constantly shifting technological world”
Neil Campbell, Chief Growth Officer, Smol, UK
“This training course is an absolute must-take for any corporate strategist looking to effectively integrate AI into their workflow. As someone focused on strategic planning, business development, and operational execution, I found the content immediately applicable and incredibly insightful.”
Carrie Ferman Smith, EVP and Head of Operations & Strategy, Sony Pictures, USA
“As a newbie in LLMs and AI, Fred's course offered a great overview of the different models out there and their specific uses & strengths as well as limitations. The course's combination of well-structured insights into different strategy methods and practical cases in which we actively used LLMs/AI helped in turning me from hesitant to eager in using AI”
Joris Kil, Investment Director, Port of Rotterdam Fund, Netherlands
“My training with Fred was fascinating: I learned how to integrate LLMs effectively in my day-to-day tasks, which helped improve my performance as a strategy consultant. Fred has an entertaining and effective way of communicating key concepts, making the learning experience functional and easy to follow”
Rosario Prisinzano, Strategy Consultant, Monitor, Italy
“A really informative introduction to Gen AI & Agentic AI, striking the right balance between building knowledge and the practical skills that can help drive immediate personal productivity gains”
Nick Coyne, Group Director, Technology Strategy & Insights, Flutter, Ireland
“The course was incredibly helpful, practical & immediately useful from hour 1. Fred is an excellent trainer, and it was a really good follow up to 'How to Be Strategic' (or on its own). It was great to have such breadth of tools discussed, and an opportunity to explore each one's strengths & weaknesses”
Isobel Mills, Director of Customer Delight, Bloom & Wild, UK
“The cadence of The AI-Savvy Strategist course works well - 6 weeks and 2 hours a session. The use of familiar strategy frameworks is particularly impactful. I walked away with a repeatable workflow and keen interest to learn more and further immerse myself. A fantastic course for executives, strategy leaders and consultants”
Eben Van Heerden, Head of Strategy, Pick n Pay, South Africa
“The Executive AI Day genuinely shifted how I work with AI. The real use cases made it immediately practical, and I left with tools I could apply from day one. It has noticeably sharpened my strategic thinking and accelerated how I get to insight. Clear, engaging, and hugely valuable for senior leaders.”
Pascale Morillon, VP Global Brand & Product Marketing (Sneakers), Bata, Switzerland
“An engaging and insightful course, helping bridge the gap between theory and practice. I've learnt to optimise my prompts and establish workflows to drive efficiency. Fred is a great trainer who I've known since my consulting days - I thoroughly recommend!”
Andrew Lindsay, Head of Ocado (& Strategy for Channels), Marks & Spencer, UK
“The perfect 'how-to-GenAI'. Business strategists are empowered to confidently deep dive & apply AI hands-on. Your 'way-of-working-upgrade' starts week 1: from effective AI examples to efficient agents - if you need a quick booster: it's Fred's 'AI-Savvy Strategist'. Loved it.”
Dr Chris Freitag, PhD, X-Digital AI & GenAI Lead, Siemens Gamesa, Spain
“The AI-Savvy Strategist course gave me real confidence to use the tools, showcased what's possible, and helped me build practical, constructive habits for integrating LLMs into daily workflows”
Alexander Malanyuk, Head of Strategy and Business Development, Analytical Business Line, ABB, Switzerland
“This course evolved how I use GenAI. I went from simple summarizing to treating it as a true thinking partner. As an individual contributor and rising leader, it's been especially powerful - it amplifies my impact, helping me think more creatively, move faster, and bring greater confidence to my strategic recommendations.”
CJ McCoy, Director of New Product Launch Strategy, Labcorp, USA
“Great content, lots of really useful concepts and insights, easy to understand, current, and presented in an engaging style. Great explanation, particularly when introducing new concepts (e.g. the cooking analogy for RAG). New concepts introduced are strongly linked to how these can be applied practically - love this”
Rod McMeeken, Partner, BlackPoint Consulting, Australia
“Fred's course was the strategic refresher I needed. It reframed my approach to AI for sales, brilliantly demystifying the technology and correctly positioning process over any specific tool. An essential and game-changing perspective. Highly recommended”
Alan MacCharles, Senior Director of Executive Education & Lifelong Learning, Duke Kunshan University, China
“Fantastic training, Moves along at pace, but it's great as plenty to go back to later. Good material on validating outputs. Blown away by Manus and what Agentic AI can do. Great insights into how to make the tools work harder & smarter.”
Jeremy Millar, Head of Corporate Strategy, ABC, Australia
“The Executive AI Day was a sharp, practical masterclass in how to think, work, & lead with AI. I walked away with a new mental model for using AI, practical workflows I could apply immediately, a fresh sense of what AI can unlock for productivity, and - unexpectedly - the urge to sign up for more. Highly recommend!”
Pascale Balze, Director Digital@INSEAD, INSEAD, UAE
“This course transformed my understanding of what AI is, what it can do - and how to get the best out of it. Fred's style is fast-paced and stimulating - providing memorable insights, alongside practical hints and tips. If that's what you're looking for, this course is for you!”
Ron Agble, Director of Partnerships & Transactions, NHS, UK
“It was fantastic to get a whistle-stop tour through the core AI concepts and models used today, as well as working practically on how they can turbo-charge your business. Covering AI through the lens of a strategist gave me a huge insight into what I can do next with these tools and how I can set the strategy on them within our organisation - thank you Fred!”
James Musgrave, UK&I Divisional Finance Director, Hays, UK
“Fred's strategy training has been a reference for my own thinking and the guidance of my teams for over a decade. Combining it with the 'AI Savvy' approach is a whole new level: I'm thinking faster and better and having much more fun with strategy in general and with the robots in particular. Recommend this course to anyone who likes to be strategic.”
Niels Knudsen, Partner, Implement, Denmark
“A super practical and easy to follow course. I went from feeling totally lost with AI, to using it confidently daily. It's significantly boosted my productivity and helped me to get to grips with AI tools that I didn't know existed”
Brendan Kilcawley, Director, UKTV Ventures, UK
“A trusted colleague told me The AI-Savvy Strategist would be the most comprehensive and practical course I could take - and he was right. Fred combines a strategist's rigor with clear, hands-on teaching. In a few sessions, I became a confident and facile daily user of GenAI. The course doesn't just demo tools; it gives you repeatable workflows you can apply the same day. Brilliant”
Mary Ann Halford, Principal, Media Advisory, USA
“As a professor of strategy & a researcher in future sciences, the Executive AI day has been a boost for my ability to understand & master AI for my work. It also helped me see how the concepts were received by other participants, a useful input for convincing activity.”
Dominique Turcq, President, Boostzone Institute, France
“Practical examples. Strong, clear takeaways - usually using examples. Great Trainer - engaging and interactive. Tangible value to my role, motivated to complete homework, looking forward to all the sessions!”
Eoin Prendergast, Technology Strategy, Flutter, Ireland
“Fred has built a course that takes AI out of the abstract and into day-to-day practice. The emphasis is on real use cases and strategy scenarios that executives face right now. It focuses less on tricks and more on building confidence and competence by getting hands dirty with the tools. Highly recommended”
Rahim Hirji, Author & Edtech executive, Quizlet, UK
“A fantastic, fast-paced course! Fred perfectly demonstrates how strategy frameworks and AI work together. His tactic of using different LLMs to pressure-test results is brilliant. I rely on his prompt toolset daily. Highly recommended for any tech leader”
Christian Rösner, VP Technology & Operations, VIMATA Group GmbH, Germany